HIDAYAT, R. R.; ANWAR, F. I.; KUSNADI. Pengaruh citra merek terhadap proses keputusan pembelian ikan koi pada Rizzkoi Home Breeding Purwakarta. Jurnal Bisnis, [S. l.], v. 11, n. 1, p. 127–137, 2023. DOI: 10.62739/jb.v11i1.13. Disponível em: https://www.jurnal.stieb-perdanamandiri.ac.id/index.php/ilejurnalojs/article/view/13. Acesso em: 3 aug. 2025.